Eva takes a holistic approach to PR, communications, and content. She lights up when helping entrepreneurs discover their own voices and perspectives, and when envisioning the content and communications programs needed to support impactful brands. Eva has the opportunity to not only shape how West’s story is told externally, but also support our entrepreneurs in their efforts to build impactful brands.
Eva originally hails from New York and holds dual degrees in International Studies and French Language & Literature from the University of Michigan. She got the venture capital and startup bug when she made the conscious decision to head to San Francisco and immerse herself in the tech industry––witnessing firsthand how ideas could swiftly transform into businesses and businesses into cultural shifts. Prior to West, Eva managed communications for the investment platform, CircleUp, and served as a resource to portfolio companies on their PR and communication efforts. Eva cut her teeth at LaunchSquad, leading PR initiatives for early-stage startups across industries including fintech, blockchain, adtech, and cybersecurity.
While she has ping-ponged between San Francisco and New York, Eva now feels at home in Northern California––splitting her time equally between REI and Sports Basement. A former competitive figure skater, she traded in her ice skates for hiking boots and skis. A lifelong mover, she remains a company member of the Isadora Duncan International Institute, a 501(c)(3) non-profit educational organization committed to the enhancement of education through movement and the arts, and has performed nationally and abroad.